Brochure and Report Illustration Services

Cropped section of a detailed illustrated map of Glasgow by Anna Simmons, featuring cultural sites drawn with colourful highlights on a grey background.

Detail from the Glasgow conference guide cover, highlighting key venues and helping readers navigate the publication

Custom illustration for brochures, reports, and guides – covers and internal pages

I create illustrations that make your information feel more inviting. Whether it’s a policy report, annual review, or downloadable guide; bespoke cover and page illustrations help your content catch the eye and show you mean what you say.

A cover sets the mood for everything that follows

From opening artwork to internal spreads, here’s how my illustrations brought a guide to life.

I was commissioned to create covers for consecutive annual conference guides. Each cover, a hand-illustrated map, did a double duty:

Artwork drew the eye with colour and lively detail that set the tone for the publication.

Map design gave readers a clear, handy overview of all the conference venues scattered across the city.

Photograph of conference and exhibition guide covers featuring illustrations of Glasgow, illustrated by Anna Simmons.

Conference and exhibition guide covers from the first year, both designed around the same Glasgow venue artwork.

A photograph of a Glasgow conference guide open to show illustrated pages and closed to show its cover, both featuring map illustrations by Anna Simmons.

Glasgow venue illustration assets reused across pages giving the first year’s publication, a consistent unified look.

A photograph of a conference guide cover featuring a very colourful, highly detailed illustrated map of Manchester by Anna Simmons.

Cover of the following year’s conference guide, a custom map illustration that’s layered and lively, yet built for digital flexibility so it fits the layout and makes the design team’s life easy.

I packed the map with hand-drawn details and little stories to give the guide character. At the same time, I designed it to work seamlessly around text and images, making it simple for the design team to implement.

Illustrated covers for brochures and reports

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Handcrafted visuals for policy briefs and research

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Bespoke artwork for downloadable content

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Illustrated covers for brochures and reports - Handcrafted visuals for policy briefs and research - Bespoke artwork for downloadable content -

Montage of colourful conference guide pages showing Manchester themed illustrations by Anna Simmons integrated with layout and typography.

Layout examples showing custom illustration for brochures, reports, and guides – covers and internal pages brought to life and made engaging for readers from a single original illustration.

By building the entire guide around one custom illustration, the organisers ensured everything looked visually pulled-together. Reusing elements meant they got even more value from their investment in illustration, all while keeping the brand looking strong and beautifully unified.

Covers that communicate professionalism

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Artwork that enhances internal and external reports

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Helping brands connect, clarify, and stand out

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Covers that communicate professionalism - Artwork that enhances internal and external reports - Helping brands connect, clarify, and stand out -

Ready to give your brochure or report a boost? Here’s how illustration can help:

  • Illustration by Anna Simmons of three figures wearing red football jerseys, red hats, and striped scarves.

    Strengthen Brand Identity

    Consistent, on-brand illustrations reinforce your organisation’s authority and credibility at every touchpoint

  • Illustration by Anna Simmons of a blue police phone box with a man and a woman using mobile phones nearby.

    Communicate Complexity Clearly

    Illustrations break up dense information so your message is delivered simply and beautifully

  • Illustration by Anna Simmons of a man playing bagpipes in front of a crowd, with musical notes floating in the air.

    Engage Stakeholders Effectively

    Whether it’s shareholders, professionals or the public, your audience will have interest and confidence in what you have to say

Ready to make complex reports engaging and readable? 

Get in touch to talk about your next publication!

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Map Illustration for Hospitality and Lifestyle Brands

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Product Illustration